
The holidays come with two things almost everyone has: a change of scenery and a drink in hand. Whether you're heading home, checking into a hotel, or finally getting the house to yourself, you're probably wondering (okay, maybe just a little) how all of it affects your pleasure.
So we checked. This year, two of our monthly Sexperiments in the Lioness app looked at exactly that: what alcohol does to your orgasms, and what happens when you masturbate somewhere new. Lioness's built-in sensors measure your body's response, so these results go beyond "it felt good." Here's what the data showed.
Key takeaways
- With 1–2 drinks, orgasm count went up 24.7% and self-rated satisfaction rose 6.3%.
- But those orgasms were 52% weaker and 41% shorter.
- Masturbating somewhere new led to an average of 2.26 orgasms per session (a 96% increase) and orgasms 20.7% stronger.
Does alcohol affect orgasms? Our data says yes, in two directions

First, a reality check: drinking and masturbation go together more often than people admit. When we asked Sexperiment participants how often they masturbate after a drink, 61% said sometimes, 23% said often, and only 16% said never. That's 84% of people who've at least sometimes had a glass of wine before getting busy with themselves.
For the alcohol Sexperiment, we suggested 1–2 drinks (and only if you wanted to drink at all), then compared sessions to each person's own baseline.
The good news: more orgasms and higher satisfaction
After 1–2 drinks, participants had 24.7% more orgasms per session than usual. They also rated their overall satisfaction 6.3% higher. In other words, people had more orgasms and felt better about the experience.
The catch: weaker, shorter orgasms
Here's where it gets interesting. While the number of orgasms went up, the orgasms themselves were 52% weaker and 41% shorter than baseline. More O's, but smaller ones.
| After 1–2 drinks (vs. baseline) | Change |
|---|---|
| Number of orgasms | +24.7% |
| Self-rated satisfaction | +6.3% |
| Orgasm strength | −52% |
| Orgasm length | −41% |
Why alcohol changes how orgasms feel
Alcohol is a depressant, which means it slows down your central nervous system. In small amounts, that can feel like a good thing: you relax, your inhibitions drop, and the mental chatter that usually gets in the way of pleasure gets quieter. That may help explain why people in our Sexperiment had more orgasms and rated the experience higher.
But the same slowdown affects your body, too. Alcohol can dull sensation and change blood flow, which may be why the orgasms our sensors measured were weaker and shorter. Research on alcohol and sexual arousal has found a similar gap for decades: as people drink more, they often report feeling more aroused, even as physical measures of arousal go down.
That's the trade-off in a nutshell. Your mind may enjoy it more, even while your body responds less.
So is drinking before masturbation good or bad for pleasure?
Honestly? It depends on what you're after. If you're looking for your strongest, longest orgasm, our data suggests skipping the drink. If you're looking to relax, have fun, and enjoy yourself, a drink or two may get you there, and the 6.3% bump in satisfaction says a lot of people felt that way.
Pleasure isn't only about the numbers. Sometimes how you feel about the experience matters more than how strong it measured. The point is knowing the trade-off, so you can choose what you want from your night.
Tips for drinking and pleasure this holiday season
- Keep it to 1–2 drinks. That's what our Sexperiment looked at. More alcohol is likely to dull things further, not improve them.
- Hydrate. Alcohol dehydrates you, which can affect natural lubrication. Keep water (and lube) nearby.
- Go slow. If sensation feels dulled, give yourself more time and warm up longer.
- Check in on consent. With a partner, alcohol can blur signals. Enthusiastic, clear consent always comes first.
- Never drink just to feel "ready." Drinking should only ever be your choice, not something you need to enjoy yourself.
The other holiday Sexperiment: masturbating somewhere new

If alcohol is a trade-off, a change of scenery is a straight-up upgrade. In this Sexperiment, 86% of participants said they usually masturbate in the same place. So we asked them to switch it up.
When they tried somewhere new, they averaged 2.26 orgasms per session, a 96% increase from their baseline. Their orgasms were also 20.7% stronger. Unlike alcohol, a new location improved both how many orgasms people had and how strong they were.
Why might it work? Novelty is a powerful turn-on. A new environment can pull you out of autopilot, make you more present in your body, and add a little excitement to a routine you might not even realize had gotten routine.
The best part: it doesn't have to be a fancy hotel. The living room counts. So does the guest room, the bath, or literally anywhere that isn't your usual spot.
Your holiday Sexperiment: try it yourself
The holidays are the perfect time to run your own Sexperiment. You'll probably be somewhere new anyway, and there's a good chance a drink will be involved. Here's how to try it:
- Pick one variable. Try a new spot first, or a session after 1–2 drinks. Changing one thing at a time makes the results easier to read.
- Track it. If you have a Lioness, your session data will show orgasm count, strength, and length, so you can compare against your usual.
- Notice how you feel. Satisfaction counts too. Did it feel better, even if the numbers say otherwise?
- Join a Sexperiment. Open the Lioness app to join this month's Sexperiment and see how your results compare with everyone else's.

Want to see your own data instead of just reading ours? Meet the Lioness Smart Vibrator, the vibrator that measures your body's response so you can actually see what changes your pleasure.
This article is for general information and isn't medical advice. If you have questions about alcohol, medications, or your sexual health, talk to a healthcare provider. Please drink responsibly and only if you're of legal drinking age.